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Confronting the Coronavirus Pandemic

By Rich Gordon, President and CEO, Calforests – The coronavirus pandemic has changed all of our lives. Schools are closed, events cancelled, grocery shelves empty and restaurants shuttered. There is a high degree of personal anxiety and deep concerns about the short and long term impacts to our economy. Construction is slowing and we could see a downturn over the next several months. That would not bode well for our industry. The good news is that as a people and as an industry we are resilient. We will get through this challenge.

At the California Forestry Association, we have taken steps to protect our employees and those with whom we interact. We have put in place the tools – video conferencing, remote voice mail retrieval, and email access – that will allow our staff to work from home. Presence at the Calforests office in Sacramento will be kept to a minimum over the next several weeks, but we will be able to continue our work on behalf of our members.

Finally, I would like encourage members to regularly check the California Department of Public Health’s COVID-19 Updates page, as this is a rapidly changing situation.

Our thoughts and prayers are with all of you during this time.